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We have divided the Phoenix DMA into six distinct zones for you to pinpoint
your marketing efforts. Here are the six available zones along with a profile
for each.
| Scottsdale Zone |
Targeted Communities:
Scottsdale, Rio Verde, Paradise Valley, Carefree and Fountain Hills.
Demographic Overview:
51% of the households earn $75,000+, 46% have at least a four-year
college degree and 83% are categorized as professional/manager or
white collar for their occupation.
New Homeowners Per
Year (last 12 months):
8,164 (average of 680 per month)
Zip Code Coverage:
85250, 85251, 85252, 85253, 85255, 85256, 85257, 85258, 85259, 85260,
85262, 85263, 85266, 85267, 85268, 85269, 85377. |
| Phoenix Zone |
Targeted Communities:
Central Phoenix, Avondale, Buckeye, Cashion, Goodyear, Laveen, Tolleson
and Litchfield Park.
Demographic Overview:
22% of the households earn $75,000+, 13% have at least a four-year
college degree and 50% are categorized as professional/manager or
white collar for their occupation.
New Homeowners Per
Year (last 12 months):
25,509 (average of 2,125 per month)
Zip Code Coverage:
85003, 85004, 85006, 85007, 85008, 85009, 85012, 85013, 85014, 85015,
85016, 85017, 85018, 85019, 85031, 85033, 85034, 85035, 85037, 85040,
85041, 85042, 85043, 85323, 85326, 85329, 85338, 85339, 85340, 85353,
85395, 85396. |
| North Phoenix Zone |
Targeted Communities:
North Phoenix, Desert Hills, New River and Cave Creek.
Demographic
Overview:
37% of the households earn $75,000+, 25% have at least a four-year
college degree and 78% are categorized as professional/manager or
white collar for their occupation.
New Homeowners Per
Year (last 12 months):
14,583 (average of 1,215 per month)
Zip Code Coverage:
85020, 85021, 85022, 85023, 85024, 85027, 85028, 85029, 85032, 85050,
85051, 85053, 85054, 85085, 85086, 85087, 85254, 85327, 85331. |
| Southeast Valley Zone |
Targeted Communities:
Ahwatukee, Chandler and Tempe.
Demographic Overview:
43% of the households earn $75,000+, 35% have at least a four-year
college degree and 78% are categorized as professional/manager or
white collar for their occupation.
New Homeowners Per
Year (last 12 months):
10,671 (average of 889 per month)
Zip Code Coverage:
85044, 85045, 85048, 85224, 85225, 85226, 85248, 85249, 85281, 85282,
85283, 85284. |
| West Valley Zone |
Targeted Communities:
Glendale, West Phoenix, Litchfield Park, Sun City, Sun City West,
El Mirage, Peoria, Surprise, Waddell and Youngtown.
Demographic
Overview:
32% of the households earn $75,000+, 22% have at least a four-year
college degree and 64% are categorized as professional/manager or
white collar for their occupation.
New Homeowners Per
Year (last 12 months):
20,220 (average of 1,685 per month)
Zip Code Coverage:
85301, 85302, 85303, 85304, 85305, 85306, 85307, 85308, 85309, 85310,
85335, 85345, 85351, 85355, 85361, 85363, 85374, 85375, 85379, 85381,
85382, 85393, 85387, 85388. |
| East Valley Zone |
Targeted Communities:
Mesa, Apache Junction, Coolidge, Florence, Gilbert and Queen Creek.
Demographic Overview:
35% of the households earn $75,000+, 24% have at least a four-year
college degree and 73% are categorized as professional/manager or
white collar for their occupation.
New Homeowners Per Year (last 12 months):
21,023 (average of 1,752 per month)
Zip Code Coverage:
85201, 85202, 85203, 85204, 85205, 85206, 85207, 85208, 85209, 85210,
85212, 85213, 85215, 85216, 85217, 85218, 85219, 85220, 85228, 85232,
85233, 85234, 85236, 85242, 85243, 85296, 85297. |
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